The February Orlando (FL) auction powered both global buying and global selling, extending its impact across EMEA and APAC markets.
Ritchie Bros., one of the world’s leading industrial auctioneers and a leading global asset management company, continues to prove why it is the partner of choice for international used equipment customers, combining unparalleled global reach, advisory expertise, and full-service support to help customers maximize the value of their assets across borders.
The recent Orlando (Florida) auc on, the world’s largest construction equipment auction, provided a clear proof point of Ritchie Bros.’ global marketplace model in action. The event that sold more than 14,500 assets, a racted more than 1,180 sellers, including 36 international sellers outside North America, specially from EMEA and APAC countries, with strong participa on from China, the United Kingdom, Hong Kong, and the Netherlands.
Demand engagement reflected the same interna onal scale, with more than 19,500 bidders in total, including 952 international bidders (excluding USA, Canada, and Mexico), from countries such as
Colombia, the UAE, the Dominican Republic, Germany, Egypt and China. More than 4,180 buyers participated in total, of which 228 were international beyond North America, including markets such us
United Kingdom, Spain, the UAE, Germany, and Australia.
The auction generated more than US$265+ million in total sales, of which $17 million was equipment sourced from outside the United States, shipped across 122 containers worldwide. This demonstrates Ritchie Bros.’ ability to connect sellers and buyers across continents, creating a global pricing benchmark.
“Orlando is a clear example of how Ritchie Bros. opens doors to international markets and provides access to truly global demand,” said Finlay Massey, VP Asia Pacific & Sourcing. “Whether in EMEA, APAC or the Americas, our scale, reach and market insight give customers confidence that their equipment will reach the markets where demand is strongest and value is maximised.”
Advisory Expertise and Full-Service Support
In today’s dynamic global marketplace, used equipment rarely stays within a single region. Shpping trade policies, evolving regulations, and changing documenta on requirements influence where and how machinery is bought and sold.
Leveraging extensive transaction data across EMEA, APAC, and beyond, Ritchie Bros. guides sellers to the right market for each asset, supported by expert advisory teams, operational infrastructure and end-to end service.
